{"version":"1.0","provider_name":"Revista Logistec","provider_url":"https:\/\/www.revistalogistec.com","author_name":"admin","author_url":"https:\/\/www.revistalogistec.com\/index.php\/author\/admin_revlog\/","title":"\u00bfDE SUPPLY CHAIN MANAGER A CEO? - Revista Logistec","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"Ppdp5iWOF0\"><a href=\"https:\/\/www.revistalogistec.com\/index.php\/2026\/02\/18\/de-supply-chain-manager-a-ceo\/\">\u00bfDE SUPPLY CHAIN MANAGER A CEO?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.revistalogistec.com\/index.php\/2026\/02\/18\/de-supply-chain-manager-a-ceo\/embed\/#?secret=Ppdp5iWOF0\" width=\"600\" height=\"338\" title=\"\u00ab\u00bfDE SUPPLY CHAIN MANAGER A CEO?\u00bb \u2014 Revista Logistec\" data-secret=\"Ppdp5iWOF0\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.revistalogistec.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.revistalogistec.com\/wp-content\/uploads\/2026\/02\/alexander_SCCC.jpg","thumbnail_width":1140,"thumbnail_height":760,"description":"Para responder esta pregunta, es necesario primero entender el papel que juega hoy Supply Chain en las compa\u00f1\u00edas. Al respecto, se ha escrito bastante sobre c\u00f3mo la gesti\u00f3n de la cadena de suministro ha adquirido una relevancia estrat\u00e9gica en el negocio. Todo ello resumido en frases como que \u201cla log\u00edstica ya no es el patio [&hellip;]"}