{"id":14626,"date":"2024-04-01T22:19:32","date_gmt":"2024-04-01T22:19:32","guid":{"rendered":"https:\/\/www.revistalogistec.com\/index.php\/2024\/04\/01\/la-industria-digital-se-dara-cita-en-abril-para-el-ecommerce-day-chile\/"},"modified":"2025-11-07T10:25:48","modified_gmt":"2025-11-07T14:25:48","slug":"la-industria-digital-se-dara-cita-en-abril-para-el-ecommerce-day-chile","status":"publish","type":"post","link":"https:\/\/www.revistalogistec.com\/index.php\/2024\/04\/01\/la-industria-digital-se-dara-cita-en-abril-para-el-ecommerce-day-chile\/","title":{"rendered":"LA INDUSTRIA DIGITAL SE DAR\u00c1 CITA EN ABRIL PARA EL ECOMMERCE DAY CHILE"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong><em>Con una agenda renovada para los profesionales del digital commerce y el retail, llega el evento m\u00e1s relevante de la industria en Latinoam\u00e9rica a Chile.<\/em><\/strong><\/p>\n<p style=\"text-align: justify;\"><strong>Chile, abril de 2024.<\/strong><\/p>\n<p style=\"text-align: justify;\"><strong>El&nbsp;<a href=\"http:\/\/ecommerceday.org\/\">Tour de eventos de la industria del digital commerce<\/a><\/strong>&nbsp;m\u00e1s importante de Am\u00e9rica Latina y el Caribe este a\u00f1o se llevar\u00e1 a cabo en 15 pa\u00edses y<strong>&nbsp;llegar\u00e1 a Chile entre el 24 y el 26 de abril<\/strong>. Ser\u00e1n&nbsp;<strong>tres jornadas de capacitaci\u00f3n con una renovada agenda de actividades e iniciativas, con el objetivo de impulsar la profesionalizaci\u00f3n, los negocios y el conocimiento<\/strong>&nbsp;de todos aquellos profesionales que asistan.<\/p>\n<p style=\"text-align: justify;\"><strong>El&nbsp;<a href=\"http:\/\/ecommerce.institute\/\">eCommerce Institute<\/a><\/strong>&nbsp;contin\u00faa&nbsp;<strong>apostando a una agenda h\u00edbrida, conformada por tres d\u00edas dedicados a la profesionalizaci\u00f3n del sector retail<\/strong>. En Chile,&nbsp;<strong>la iniciativa es organizada localmente por la C\u00e1mara de<\/strong><a href=\"https:\/\/www.ccs.cl\/\"><strong>&nbsp;Comercio de Santiago<\/strong>,&nbsp;<\/a>y&nbsp;<strong>el d\u00eda 25 ser\u00e1 la jornada presencial<\/strong>, tal como lo hacen a\u00f1o tras a\u00f1o en&nbsp;<strong>Centro Parque<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong>La agenda online cuenta con acceso a workshops on demand, un Hands On pr\u00e1ctico sobre Comercio Unificado y Tecnolog\u00eda y casos de \u00e9xito entre otras iniciativas de mucho valor para quienes quieren profundizar sus conocimientos acerca de las \u00faltimas tendencias de la industria digital<\/strong>. La asistencia a los eventos permite a los profesionales desarrollar nuevas habilidades, recibir informaci\u00f3n actualizada de las tendencias y realidades del retail, adem\u00e1s de explorar nuevas oportunidades de negocios.&nbsp;<\/p>\n<p style=\"text-align: justify;\"><strong>El registro en el evento permite diferentes modalidades. Aquellos que adquieran su entrada podr\u00e1n acceder al evento presencial, participar de actividades de networking, membres\u00edas, becas de capacitaci\u00f3n y otros beneficios<\/strong>. Para conocer m\u00e1s consultar:&nbsp;<a href=\"https:\/\/ecommerceday.cl\/2024\/reserva-tu-lugar\/\">https:\/\/ecommerceday.cl\/2024\/reserva-tu-lugar\/<\/a>&nbsp;&nbsp;<\/p>\n<p style=\"text-align: justify;\"><em>\u00abChile es uno de los cinco pa\u00edses de la regi\u00f3n cuyo ecosistema digital est\u00e1 evolucionando de forma positiva, otorgando as\u00ed grandes ventajas a nivel econ\u00f3mico que lo colocan en el TOP5 de los ecosistemas m\u00e1s maduros de America Latina. Se\u00f1al de ello es el hecho de haber alcanzado un extraordinario r\u00e9cord en el Black Friday 2023 con m\u00e1s de USD 500 millones en ventas online y posicion\u00e1ndose as\u00ed entre los pa\u00edses m\u00e1s competitivos.&nbsp;<\/em><\/p>\n<p style=\"text-align: justify;\"><em>Este a\u00f1o el foco sigue siendo la profesionalizaci\u00f3n de los talentos y de los l\u00edderes que tienen que lograr operaciones de comercio unificado rentables y sustentables. La 16ta edici\u00f3n del evento re\u00fane a los cLevels, tomadores de decisi\u00f3n, expertos y jugadores clave de esta industria, no solo B2C sino tambi\u00e9n B2B, D2C y sus modelos colaborativos a trav\u00e9s de marketplaces o super apps. Veremos c\u00f3mo se est\u00e1 incursionando en forma pr\u00e1ctica en el plano de las tecnolog\u00edas exponenciales como la inteligencia artificial, y con qu\u00e9 estrategias dar\u00e1n el salto tecnol\u00f3gico convirtiendo este hito en una oportunidad rentable en donde, seguramente, el gran desaf\u00edo de la profesionalizaci\u00f3n a gran escala es el norte para este pa\u00eds. Gran oportunidad de conocer esta realidad en vivo y contado por los protagonistas\u00bb<\/em>, comenta&nbsp;<strong>Marcos Pueyrredon, Presidente del eCommerce Institute y coFounder &amp; Global Executive SVP de VTEX<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong>Iniciativas destacadas: agenda 2024<\/strong><\/p>\n<ul style=\"text-align: justify;\">\n<li><strong><em>Lanzamiento de Commerce Society IA:<\/em><\/strong>El eCommerce Institute anuncia para este Tour de eventos eCommerce Day 2024 el lanzamiento de una innovadora herramienta con Inteligencia Artificial denominada&nbsp;<strong>Commerce Society IA &#8211; CSIA<\/strong>. Dise\u00f1ada espec\u00edficamente para revolucionar la forma en que las personas exploran y consultan los temas relacionados con el digital commerce.&nbsp;<em>\u201cHemos desarrollado y entrenado a esta potente herramienta de consulta utilizando una extensa base de datos compuesta por el contenido de nuestros eventos, m\u00e1s nuestros programas de capacitaci\u00f3n, workshops, docuseries y podcast. A trav\u00e9s de ella, tienes acceso a informaci\u00f3n actualizada y detallada sobre los temas que te interesan con solo un clic\u201d<\/em>, sostiene Pueyrredon.&nbsp;<br \/> De esta manera, quienes asistan a cualquiera de los eventos del Tour eCommerce Day 2024 podr\u00e1n interactuar durante cada jornada, accediendo a un nuevo universo de conocimiento actualizado sobre una amplia variedad de temas en el \u00e1mbito del comercio digital, desde estrategias de marketing hasta tendencias tecnol\u00f3gicas emergentes, con datos precisos y contempor\u00e1neos.<\/li>\n<li><strong><em>Los premios de la industria:<\/em><\/strong>eCommerce Award\u00b4s 2024: este galard\u00f3n busca distinguir a las empresas, a los emprendedores y desde este a\u00f1o, se extiende el reconocimiento a los l\u00edderes visionarios que est\u00e1n marcando la diferencia con su innovaci\u00f3n y desarrollo en la industria digital. El objetivo es destacar a aquellos que est\u00e1n redefiniendo la industria y generando un impacto positivo en la vida de los consumidores. Los invitamos a postularse aqu\u00ed:&nbsp;<a href=\"https:\/\/ecommerceday.cl\/2024\/ecommerce-award\/\">https:\/\/ecommerceday.cl\/2024\/ecommerce-award\/<\/a><\/li>\n<li><strong><em>eCommerce Day Experience:<\/em><\/strong>Se trata de visitas t\u00e9cnicas a empresas l\u00edderes para conocer en detalle la operaci\u00f3n \u201cend to end\u201d de un ecommerce, con la posibilidad de interactuar con los equipos que llevan adelante las \u00e1reas de Marketing, Comercial, Operaciones, SAC y Log\u00edstica quienes compartir\u00e1n sus aciertos y desaf\u00edos a superar d\u00eda a d\u00eda:&nbsp;<a href=\"https:\/\/ecommerceday.cl\/2024\/ecommerce-day-experience\/\">https:\/\/ecommerceday.cl\/2024\/ecommerce-day-experience\/<\/a><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><strong>&gt;&gt; Para reservar un lugar en el eCommerce Day Chile 2024, visita:&nbsp;<a href=\"https:\/\/ecommerceday.cl\/2024\/reserva-tu-lugar\/\">https:\/\/ecommerceday.cl\/2024\/reserva-tu-lugar\/<\/a>&nbsp;<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p style=\"text-align: justify;\"><strong><em>Con una agenda renovada para los profesionales del digital commerce y el retail, llega el evento m\u00e1s relevante de la industria en Latinoam\u00e9rica a Chile.<\/em><\/strong><\/p>\n","protected":false},"author":48296,"featured_media":14625,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[164],"tags":[],"class_list":["post-14626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-clientes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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