{"id":4960,"date":"2021-04-19T14:44:46","date_gmt":"2021-04-19T14:44:46","guid":{"rendered":"https:\/\/www.revistalogistec.com\/index.php\/2021\/04\/19\/llega-una-nueva-edicion-del-ecommerce-day-chile-online-live-experience-2021-3\/"},"modified":"2025-11-07T12:23:52","modified_gmt":"2025-11-07T16:23:52","slug":"llega-una-nueva-edicion-del-ecommerce-day-chile-online-live-experience-2021-3","status":"publish","type":"post","link":"https:\/\/www.revistalogistec.com\/index.php\/2021\/04\/19\/llega-una-nueva-edicion-del-ecommerce-day-chile-online-live-experience-2021-3\/","title":{"rendered":"LLEGA UNA NUEVA EDICI\u00d3N DEL ECOMMERCE DAY CHILE \u201cONLINE [LIVE] EXPERIENCE\u201d2021"},"content":{"rendered":"<p style=\"text-align: justify;\">El evento m\u00e1s importante de la industria digital se llevar\u00e1 a cabo de forma virtual entre el 21 y 23 de abril. Es organizado en conjunto por la C\u00e1mara de Comercio de Santiago y eCommerce Institute.<\/p>\n<p style=\"text-align: justify;\">Se cumplen 15 a\u00f1os del inicio del Tour eCommerce Day en Latinoam\u00e9rica. Durante este a\u00f1o, esta serie de eventos enfocados en capacitar y conectar a profesionales de la industria digital se realizar\u00e1n en su totalidad de forma virtual y gratuita, una modalidad que ya fue probada y obtuvo excelentes resultados el a\u00f1o pasado. <\/p>\n<p>Con un formato totalmente renovado y para aumentar las oportunidades de capacitaci\u00f3n y networking, el eCommerce Day Chile Online [Live] Experience, que tendr\u00e1 lugar el 22 de abril, contar\u00e1 adem\u00e1s con un Avant-Premi\u00e8re que se realizar\u00e1 el 21 de abril y un Bonus Track el 23 del mismo mes. Es organizado en conjunto por la C\u00e1mara de Comercio de Santiago (CCS) y el eCommerce Institute. <\/p>\n<p>Para participar se requiere inscripci\u00f3n previa en https:\/\/ecommerceday.cl\/2021\/venta-de-entradas\/ y podr\u00e1n acceder de manera gratuita todos los interesados, no s\u00f3lo de Chile sino adem\u00e1s del resto de Am\u00e9rica Latina y el mundo. <\/p>\n<p>\u201cLos desaf\u00edos que impuso la pandemia al mundo permitieron que el comercio electr\u00f3nico jugar\u00e1 un rol clave en el \u00faltimo a\u00f1o, compensando en parte la ca\u00edda de las ventas del comercio en las tiendas f\u00edsicas. En el caso de Chile aport\u00f3 al menos 10 puntos porcentuales al crecimiento anual del sector, alcanzado las ventas online los US$ 9.400 millones, lo que demuestra hoy m\u00e1s que nunca la importancia de ir avanzando en herramientas y modelos innovadores que est\u00e1n acelerando las estrategias de omnicanalidad de las empresas, cada vez m\u00e1s necesarias\u201d, se\u00f1ala George Lever, Director del Centro Econom\u00eda Digital de la CCS. <\/p>\n<p>\u201cEl comercio electr\u00f3nico de Chile creci\u00f3 de forma exponencial durante el 2020, alcanzando una tasa de penetraci\u00f3n del 20% en las principales categor\u00edas al cerrar el a\u00f1o. Este crecimiento acelerado se puede sostener con las herramientas tecnol\u00f3gicas y&nbsp;el capital humano necesarios, y eso llega de la mano del comercio colaborativo. Es por esto que desde el eCommerce Institute continuamos alentando el desarrollo de la industria y los invitamos a ser parte de esta nueva generaci\u00f3n de negocios digitales, a trav\u00e9s de la capacitaci\u00f3n y profesionalizaci\u00f3n continua que requiere una industria cada vez m\u00e1s din\u00e1mica\u201d, sostiene Marcos Pueyrredon, Presidente del eCommerce Institute y Global Executive SVP de VTEX. <\/p>\n<p>Participa del eCommerce Day Chile \u201cOnline [Live] Experience\u201d2021 <\/p>\n<p>Ser\u00e1 una capacitaci\u00f3n intensiva en diferentes \u00e1reas del eCommerce, con el objetivo de contribuir a la profesionalizaci\u00f3n de la gesti\u00f3n de los negocios online en el sector. Durante el evento se intercambiar\u00e1n experiencias contadas por sus protagonistas, se debatir\u00e1n nuevas tendencias en m\u00faltiples sesiones en forma de paneles y casos de negocios con invitados especiales. <\/p>\n<p>Entre las actividades especiales, los participantes podr\u00e1n capitalizar su participaci\u00f3n a trav\u00e9s de diferentes espacios: <\/p>\n<p style=\"text-align: justify;\">\u2022 Networking: Acceder a reuniones 1a1, chats en vivo e intercambio de experiencias entre los participantes. <br \/> \u2022 Hub de eSoluciones: espacio donde los participantes podr\u00e1n recorrer virtualmente contact points de las empresas proveedoras de servicios para eCommerce y conocer las principales soluciones para el ecosistema digital, con posibilidad de interacci\u00f3n para atender todas sus consultas. <br \/> \u2022 Premiaci\u00f3n eCommerce Awards: son premios creados para distinguir a las empresas por su labor en la industria del Comercio Electr\u00f3nico y los Negocios por Internet. La convocatoria para la auto-postulaci\u00f3n se encuentra abierta en https:\/\/ecommerceday.cl\/2021\/ecommerce-award\/ hasta el 14 de abril. <\/p>\n<p style=\"text-align: justify;\">\u00a1Reg\u00edstrate al eCommerce Day Chile \u201cOnline [Live] Experience\u201d2021 y s\u00e9 parte de este gran encuentro de la industria de los negocios digitales!<\/p>\n","protected":false},"excerpt":{"rendered":"<p style=\"text-align: justify;\">El evento m\u00e1s importante de la industria digital se llevar\u00e1 a cabo de forma virtual entre el 21 y 23 de abril. 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